J-Hope X Louis Vuitton Black Varsity Jacket

Louis Vuitton X J-Hope MVP Of Fashion Black Embroidered Varsity Jacket

J-Hope (aka Jung Hoseok), is part of a multibillion-dollar K-pop group – BTS (Bangtan Sonyeodan or Bulletproof Boy Scouts). Known for its largest active fan base (termed Armies), BTS is single-handedly credited for boosting South Korea’s tourism to a trillion-dollar industry. An achievement that landed them a concert at the United Nations and Whitehouse. Its fans span from 146 different countries with concert tickets selling out within seconds. No wonder critics call them the Beatles of our generation. Therefore, it shouldn’t come as a surprise that the group is the most sought-after by luxury brands for sponsorships with deals rivaling in millions. Consequently, J-Hope and his team members (RM, Jin, V, Jimin, Jungkook) are global ambassadors for Louis Vuitton (a French fashion house dating back to the 1800s).

This lettermen varsity jacket in particular is part of the collab between J-Hope and Louis Vuitton. Termed as J-Hope X Louis Vuitton Black Varsity Jacket, this outerwear is part of Louis Vuitton’s latest Fall-Winter 2023. J-hope wore this black Varsity Jacket for a fashion campaign video shot for Instagram. The popstar is seen walking down a large mirror corridor with a complementary gray bag. Art Directors worldwide have praised the seamless fusion of nostalgia and the dancer’s hippy personality; as evidenced in the J-Hope X Louis Vuitton collection. The “Chicken Noodle Soup” singer is known for his bright trendy fashion sense and cheerful personality while the fashion megahemoth (Louis Vuitton) is seen as a prized relic of the modern era. As of now, the group is on a hiatus. The reason being the mandatory military enlistment. (This is a South Korean law whereby all able-bodied males (18 to 29) must serve 18 months in military). However, the group is set to reunite by 2025 so fingers crossed for more J-Hope X Louis Vuitton collections like these.

The J-Hope X Louis Vuitton Black Varsity Jacket is a perfect blend of summer and winter wear. Made from 100% wool fibers, this Louis Vuitton jacket has full-length leather sleeves and a breathable viscose inner lining. Thus, keeping you warm and cozy without the icky sweatiness and the feel of itch. Not just that, the black varsity jacket has four convenient pockets (two sides and two inner). Paired with a snap tab buttoned style front, rib knitted hemlines and cuffs, and a classic collar style; the jacket exudes sensuality and masculinity.
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